British Columbia kid - Self proclaimed "Outdoor Enthusiast." I began this journey sometime around the Summer of 2019 when I wanted a quality cooler for my camping, hunting, canoeing adventures but did not want to pay some of the ridiculous prices out there. Fast forward to the Spring of 2020 and my first order of 20 Super Coolers arrived. Between my work colleagues and circle of friends I was completely sold out in 4 weeks. My second order was over 60 coolers and the brand as we know today continues to grow. Our customers love and standby Haruki Brand products. It is what continues to get me excited and pursue this little passion project. The support has been overwhelming and the feedback has been nothing short of "these coolers work really great!"
My name is Travis Haruki Evans and I personally use these coolers all year round.
"Buy it once and have it for life."
"I've been out on hunting trips and had ice keep for days. Tough yet easy to clean. These coolers bring durability and aesthetics to great outdoors. The Two Bottle Opener feature built with every Super Cooler is a convenient subtle touch. When I buy my outdoor gear I want to buy it once and have it for life."
-Travis Haruki Evans
about the brand
Founded by Travis Evans...
Haruki is the Japanese word meaning "Spring Child" or “Happy Spring”. I grew up in British Columbia- Home of everything outdoors. I wanted a quality cooler to take on adventures that would keep ice. I found the big cooler companies were charging too much for their products so I decided to start my own small business. I brand and import coolers from China. I designed a simple logo and started off with an order of 20 coolers. They arrived in March 2020, at the beginning of BC’s first covid lockdown, which was a bit daunting. But we ended up selling out in 5 weeks with requests and orders for more!
Thank you for supporting small. Thank you for supporting local. Thank you for supporting the brand.
